Privacy policy

Privacy Policy

Last updated: August 23, 2026

This Privacy Policy describes how Alderton collects, uses, stores, and shares personal information when you visit our website, make a purchase, contact us, or otherwise use our services.

By using our website, you acknowledge the practices described in this Privacy Policy.

Information We Collect

Depending on how you interact with Alderton, we may collect information including:

• Name
• Billing address
• Shipping address
• Email address
• Telephone number
• Payment and transaction information
• Order history
• Products viewed or purchased
• Browser and device information
• IP address
• Website usage information
• Communications sent to customer support

Payment information may be processed directly by third-party payment providers. Alderton may not directly store complete payment card information.

How We Use Your Information

We may use your personal information to:

• Process and fulfill orders
• Process payments
• Arrange shipping and delivery
• Provide order confirmations and updates
• Manage returns and refunds
• Provide customer support
• Prevent fraud and unauthorized transactions
• Improve our website and services
• Analyze website performance and customer behavior
• Comply with applicable laws and legal obligations
• Send marketing communications where permitted by law or with your consent

Shopify

Our online store may be hosted by Shopify.

Shopify may process personal information necessary to provide e-commerce, payment, security, analytics, and hosting services.

Your information may therefore be processed by Shopify and its service providers in accordance with their own privacy practices.

Third-Party Service Providers

We may share personal information with trusted service providers when reasonably necessary to operate our business, including:

• Payment processors
• Shipping and logistics providers
• Website hosting providers
• Analytics providers
• Advertising platforms
• Customer support services
• Fraud prevention providers
• IT and security providers

These providers may process personal information only as necessary to provide their services or as otherwise permitted by applicable law.

Cookies

Our website may use cookies and similar technologies.

Cookies may be used to:

• Keep the website functioning correctly
• Remember preferences
• Maintain shopping cart functionality
• Analyze website traffic
• Understand customer behavior
• Measure advertising performance
• Provide personalized advertising where permitted

You may control certain cookies through your browser settings or through any cookie preference tools available on our website.

Disabling certain cookies may affect website functionality.

Advertising and Analytics

We may use third-party advertising and analytics services to understand how visitors interact with our website and to measure or personalize advertising.

Depending on your location, you may have the right to opt out of certain types of tracking or personalized advertising.

Data Retention

We retain personal information only for as long as reasonably necessary for the purposes described in this Privacy Policy, including fulfilling orders, maintaining business records, preventing fraud, resolving disputes, and complying with legal obligations.

International Data Transfers

Some of our service providers may operate in countries other than your country of residence.

As a result, your personal information may be transferred, stored, or processed internationally.

Where required by applicable law, appropriate safeguards will be used for international transfers of personal information.

Your Privacy Rights

Depending on your location, you may have rights concerning your personal information, including the right to:

• Request access to your personal information
• Request correction of inaccurate information
• Request deletion of personal information
• Restrict certain processing
• Object to certain processing
• Request portability of your information
• Withdraw consent where processing is based on consent
• Opt out of certain marketing communications

To exercise a privacy right, contact us at contact@alderton.shop.

We may need to verify your identity before completing certain requests.

Marketing Communications

If you receive promotional emails from Alderton, you may unsubscribe at any time by using the unsubscribe link contained in the email.

You may still receive non-promotional communications relating to your orders, transactions, account, or customer service requests.

Children's Privacy

Our services are not intended for children who are not legally able to enter into online purchasing agreements.

We do not knowingly collect personal information from children in violation of applicable law.

Security

We take reasonable administrative, technical, and organizational measures designed to protect personal information.

However, no internet transmission or electronic storage system can be guaranteed to be completely secure.

Changes to This Privacy Policy

We may update this Privacy Policy periodically to reflect changes to our services, business practices, or legal requirements.

The latest version will always be published on our website with the updated date.

Contact

For privacy-related questions or requests, contact:

Alderton
Email: contact@alderton.shop